The 100% juice brand is putting the spotlight on packing school lunches again with custom-designed lunchbox notes to help parents stay connected to their kids during the school day
A new sweepstakes applauds parents as they tackle the new school year by giving away $50,000 in prizes
STAMFORD, Conn., August 4, 2021 – It’s finally here – the day parents and kids have been yearning for: a fresh start to a new school year and new beginnings. A survey released today by Juicy Juice®, the iconic kids’ beverage brand, finds that 95% of parents are excited for this school year more than ever after balancing remote learning last year, with 71% saying they even missed basic to-do’s like packing lunch (28%), shopping for clothes (38%), shopping for school supplies (36%) and drop-off lines (33%) while schools were closed. Tackling these tasks again brings a welcomed sense that we are getting back to basics. This school year, Juicy Juice is celebrating the lunchbox as a symbol of pure joy and helping parents feel confident that their kids are happily back at school as they run out the door each morning, lunchbox in hand.
“This year, we wanted to help families celebrate the new school year after balancing remote learning and home life for so long,” says Ilene Bergenfeld, Chief Marketing Officer at Harvest Hill Beverage Company. “It’s no surprise that going back to school this year offers a huge sense of relief and that daily routines, such as packing a lunch, can bring comfort to families.”
Back to School on a Positive Note
The survey also revealed that while 59% of parents believe their child is most excited about being with friends again at school, 84% expect their kids to experience some form of separation anxiety when they go back to in-person learning. To help parents prepare themselves and their littles ones for the return to school, Juicy Juice is partnering with host of Disney Family Sundays on Disney+, child psychologist and founder of Yay Day Paper Co., Amber Kemp-Gerstel. Crafting expert Amber created custom-designed lunchbox notes for kids to discover at lunchtime to provide a connection to mom and dad. In addition, her tips and suggestions will help alleviate any back-to-school jitters kids may be feeling. The notes, along with other helpful advice from Amber on how to ease the transition of back to school, will be available on Juicy Juice’s website.
“This back-to-school season represents new opportunities for both parents and kids to get re-involved with in-person school, social activities and learning. However, as a mom, I know it may also come with a range of emotions and maybe a bit of anxiety,” says Kemp-Gerstel. “I designed the printable lunchbox notes so parents can spark a little joy at lunchtime. It’s a simple way to bring a smile and offer a sense of comfort and connection for kids during the school day.”
100% YAY! Sweepstakes
Today, Juicy Juice is launching the 100% YAY! Sweepstakes with $50,000 worth of prizes to give mom, dad and the caretakers who were handling and coordinating all things virtually this past school year. Through September 22, visit www.juicyjuice.com/yay and follow the instructions to complete and submit the online entry form. Entrants can also receive a bonus entry for playing the 100% YAY! Lunchbox Game. Then, each day for the next 50 days, Juicy Juice will award 10 winners a day, giving 500 lucky winners $100 in digital gift cards to go towards anything they need for the new school year or maybe even a little “me-time.”
Juicy Juice 100% juice has been enjoyed by families as a back-to-school lunch and snack staple for more than 40 years. Available in a variety of juicy flavors, Juicy Juice 100% juice is made with no added sugar, ever. Each 8 oz. serving packs one cup of fruit and contains 100% Vitamin C, making it a great choice that moms and dads can depend on.
To find more inspiration on bringing ‘YAY’ to the new school year, follow Juicy Juice on Facebook, Instagram, Twitter and visit JuicyJuice.com.
Survey Methodology
Conducted in July 2021, Engine Insights collected data via an online survey from a random sampling of 1,000 parents with kid(s) ages 4 – 9 that demographically represent the U.S. population.
About Harvest Hill Beverage Company
Part of Connecticut-based Harvest Hill Beverage Company, Juicy Juice is a leading 100 percent kids’ juice brand in the U.S. Juicy Juice products are available in single-serve and multi-serve formats to the retail and foodservice channels. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit JuicyJuice.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Megan Miller, 347-801-2342
The 100% juice brand is putting the spotlight on packing school lunches again with custom-designed lunchbox notes to help parents stay connected to their kids during the school day
A new sweepstakes applauds parents as they tackle the new school year by giving away $50,000 in prizes
STAMFORD, Conn., August 4, 2021 – It’s finally here – the day parents and kids have been yearning for: a fresh start to a new school year and new beginnings. A survey released today by Juicy Juice®, the iconic kids’ beverage brand, finds that 95% of parents are excited for this school year more than ever after balancing remote learning last year, with 71% saying they even missed basic to-do’s like packing lunch (28%), shopping for clothes (38%), shopping for school supplies (36%) and drop-off lines (33%) while schools were closed. Tackling these tasks again brings a welcomed sense that we are getting back to basics. This school year, Juicy Juice is celebrating the lunchbox as a symbol of pure joy and helping parents feel confident that their kids are happily back at school as they run out the door each morning, lunchbox in hand.
“This year, we wanted to help families celebrate the new school year after balancing remote learning and home life for so long,” says Ilene Bergenfeld, Chief Marketing Officer at Harvest Hill Beverage Company. “It’s no surprise that going back to school this year offers a huge sense of relief and that daily routines, such as packing a lunch, can bring comfort to families.”
Back to School on a Positive Note
The survey also revealed that while 59% of parents believe their child is most excited about being with friends again at school, 84% expect their kids to experience some form of separation anxiety when they go back to in-person learning. To help parents prepare themselves and their littles ones for the return to school, Juicy Juice is partnering with host of Disney Family Sundays on Disney+, child psychologist and founder of Yay Day Paper Co., Amber Kemp-Gerstel. Crafting expert Amber created custom-designed lunchbox notes for kids to discover at lunchtime to provide a connection to mom and dad. In addition, her tips and suggestions will help alleviate any back-to-school jitters kids may be feeling. The notes, along with other helpful advice from Amber on how to ease the transition of back to school, will be available on Juicy Juice’s website.
“This back-to-school season represents new opportunities for both parents and kids to get re-involved with in-person school, social activities and learning. However, as a mom, I know it may also come with a range of emotions and maybe a bit of anxiety,” says Kemp-Gerstel. “I designed the printable lunchbox notes so parents can spark a little joy at lunchtime. It’s a simple way to bring a smile and offer a sense of comfort and connection for kids during the school day.”
100% YAY! Sweepstakes
Today, Juicy Juice is launching the 100% YAY! Sweepstakes with $50,000 worth of prizes to give mom, dad and the caretakers who were handling and coordinating all things virtually this past school year. Through September 22, visit www.juicyjuice.com/yay and follow the instructions to complete and submit the online entry form. Entrants can also receive a bonus entry for playing the 100% YAY! Lunchbox Game. Then, each day for the next 50 days, Juicy Juice will award 10 winners a day, giving 500 lucky winners $100 in digital gift cards to go towards anything they need for the new school year or maybe even a little “me-time.”
Juicy Juice 100% juice has been enjoyed by families as a back-to-school lunch and snack staple for more than 40 years. Available in a variety of juicy flavors, Juicy Juice 100% juice is made with no added sugar, ever. Each 8 oz. serving packs one cup of fruit and contains 100% Vitamin C, making it a great choice that moms and dads can depend on.
To find more inspiration on bringing ‘YAY’ to the new school year, follow Juicy Juice on Facebook, Instagram, Twitter and visit JuicyJuice.com.
Survey Methodology
Conducted in July 2021, Engine Insights collected data via an online survey from a random sampling of 1,000 parents with kid(s) ages 4 – 9 that demographically represent the U.S. population.
About Harvest Hill Beverage Company
Part of Connecticut-based Harvest Hill Beverage Company, Juicy Juice is a leading 100 percent kids’ juice brand in the U.S. Juicy Juice products are available in single-serve and multi-serve formats to the retail and foodservice channels. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit JuicyJuice.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Megan Miller, 347-801-2342
*Juice Juicy Berry Lemonade contains 17 grams and Watermelon contains 18 grams of sugar compared to the leading juice at 28 grams of sugar per 8 oz serving.
**Kids need 1-2 cups of fruit per day. While most of their daily servings should come from whole fruits, Juicy Juice can help too!
Highly portable wine-based pops, now available nationwide, provide perfect complement to summer drinking repertoires
TV’s “The Toms” – Tom Sandoval and Tom Schwartz – are launch ambassadors
Stamford, CT, May 13, 2021 – Daily’s, the longtime leader in ready-to-drink frozen cocktail pouches, today announced its newest offering: single serve, frozen Daily’s Poptails. Remarkably smooth-tasting, bursting with fruit flavor and completely portable, Daily’s Poptails are now on store shelves nationwide in three fan-favorite flavors: strawberry, watermelon and green apple. They arrive at precisely the right time, packed with everything to make this summer pop.
At 6.8% ABV and 90 calories each, Daily’s Poptails pops bring a refreshingly clean taste, owing to a wine-based formula perfected by Daily’s years of experience in frozen cocktails. The new adult frozen treats complement go-to summer drinks like hard seltzer, ready-to-drink cocktails and beer, and travel easily to pools, beaches, lakes, backyards and everywhere else summer fun is had. With the likes of Tom Sandoval and Tom Schwartz — TV’s bar-owning “The Toms” – onboard as ambassadors, the fun will be can’t-miss.
“There couldn’t be a better time for Daily’s Poptails to make their debut. With the summer of 2021 poised to be all about getting safely back together, they are about the most social adult treats out there,” said Ilene Bergenfield, CMO of Daily’s. “The combination of Daily’s deep experience in frozen cocktails and the movement to new kinds of adult beverages make now the ideal moment to discover Daily’s Poptails.”
Daily’s Poptails will be available nationwide at retailers such as at Target, Sam’s Club, Walmart, and local adult beverage retailers, in 12-pack variety boxes at a suggested retail price of $14.99.
For additional information on where to find a box near you, visit: https://www.dailyscocktails.com/wheretobuy/
About American Beverage Corporation
American Beverage Corporation is based in Stamford, CT and is part of Harvest Hill Beverage Company, owned by the private equity firm Brynwood Partners. Daily’s was acquired in March, 2015 and is widely distributed across various channels and leading retailers in the US. Harvest Hill also markets some of America’s most beloved beverage brands, including SUNNYD, JUICY JUICE, and LITTLE HUG. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Paige Griffiths
Pgriffiths@360pr.plus
760-822-1382
Highly portable wine-based pops, now available nationwide, provide perfect complement to summer drinking repertoires
TV’s “The Toms” – Tom Sandoval and Tom Schwartz – are launch ambassadors
Stamford, CT, May 13, 2021 – Daily’s, the longtime leader in ready-to-drink frozen cocktail pouches, today announced its newest offering: single serve, frozen Daily’s Poptails. Remarkably smooth-tasting, bursting with fruit flavor and completely portable, Daily’s Poptails are now on store shelves nationwide in three fan-favorite flavors: strawberry, watermelon and green apple. They arrive at precisely the right time, packed with everything to make this summer pop.
At 6.8% ABV and 90 calories each, Daily’s Poptails pops bring a refreshingly clean taste, owing to a wine-based formula perfected by Daily’s years of experience in frozen cocktails. The new adult frozen treats complement go-to summer drinks like hard seltzer, ready-to-drink cocktails and beer, and travel easily to pools, beaches, lakes, backyards and everywhere else summer fun is had. With the likes of Tom Sandoval and Tom Schwartz — TV’s bar-owning “The Toms” – onboard as ambassadors, the fun will be can’t-miss.
“There couldn’t be a better time for Daily’s Poptails to make their debut. With the summer of 2021 poised to be all about getting safely back together, they are about the most social adult treats out there,” said Ilene Bergenfield, CMO of Daily’s. “The combination of Daily’s deep experience in frozen cocktails and the movement to new kinds of adult beverages make now the ideal moment to discover Daily’s Poptails.”
Daily’s Poptails will be available nationwide at retailers such as at Target, Sam’s Club, Walmart, and local adult beverage retailers, in 12-pack variety boxes at a suggested retail price of $14.99.
For additional information on where to find a box near you, visit: https://www.dailyscocktails.com/wheretobuy/
About American Beverage Corporation
American Beverage Corporation is based in Stamford, CT and is part of Harvest Hill Beverage Company, owned by the private equity firm Brynwood Partners. Daily’s was acquired in March, 2015 and is widely distributed across various channels and leading retailers in the US. Harvest Hill also markets some of America’s most beloved beverage brands, including SUNNYD, JUICY JUICE, and LITTLE HUG. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Paige Griffiths
Pgriffiths@360pr.plus
760-822-1382
General
Last Updated: May 21, 2021
Welcome to the Privacy Policy for the www.harvesthill.com website and mobile application (collectively, the “Site”), operated by Harvest Hill Beverage Company.
This Privacy Policy applies to U.S. residents and informs you about how we collect, use and share personal information when you visit the Site, as well as information that we collect through other means about people who contact us and prospective employees. The Privacy Policy also tells you about your rights and choices with respect to your personal information.
This Privacy Policy is subject to the Terms of Use, which govern your use of the Site. If you do not agree to the Terms of Use and Privacy Policy, you should not use the Site.
You may click through the Privacy Policy to the specific areas set out below. Alternatively, you may download a PDF version of the entire Privacy Policy here.
Personal Information that We Collect
How We Collect Personal Information
How We Use Personal Information
When and How We Disclose Personal Information
Your Choices and Access Rights
Do Not Track
Children
Third Party Sites
Information Security
Retention
Updates To This Privacy Policy
Contacting Us
Opting Out of Marketing Communications. You can ask us to stop sending you our newsletter or other marketing messages at any time, by following the unsubscribe link in any such email message or replying STOP to any text message you receive. If you opt out, you may still receive non-marketing communications from us as a result of your ongoing relationship with us, and we may also send you important communications about us or the Site.
Update Your Information. Please contact us here if you would like to update your contact information, for instance if your email address has changed.
Delete Your Information. If you would like us to remove your personal information from our database, please contact us here. If you ask us to delete the personal information we have about you, we will take all reasonable efforts to do so within a reasonable time frame. Please be advised that we may retain some residual information about you in our backup and archival copies of our database (e.g. our records of deletion). We may use these backups to send you important service-related communications (e.g. materials related to your registration, your purchases and/or your account) that are not promotional in nature.
California Privacy Rights. California residents have certain additional rights under the California Consumer Privacy Act and other state laws.
California Shine the Light. California residents have the right to request and receive information about the disclosure of certain of your personal information to third parties for their own marketing use, and your options with respect to such disclosures. Because we do not share your personal information with third parties for their direct marketing use, these requirements are not applicable. If you still have questions about our compliance with this requirement, please “Contact Us” as indicated below.
General
Last Updated: May 21, 2021
Welcome to the Privacy Policy for the www.harvesthill.com website and mobile application (collectively, the “Site”), operated by Harvest Hill Beverage Company.
This Privacy Policy applies to U.S. residents and informs you about how we collect, use and share personal information when you visit the Site, as well as information that we collect through other means about people who contact us and prospective employees. The Privacy Policy also tells you about your rights and choices with respect to your personal information.
This Privacy Policy is subject to the Terms of Use, which govern your use of the Site. If you do not agree to the Terms of Use and Privacy Policy, you should not use the Site.
You may click through the Privacy Policy to the specific areas set out below. Alternatively, you may download a PDF version of the entire Privacy Policy here.
Personal Information that We Collect
How We Collect Personal Information
How We Use Personal Information
When and How We Disclose Personal Information
Your Choices and Access Rights
Do Not Track
Children
Third Party Sites
Information Security
Retention
Updates To This Privacy Policy
Contacting Us
Opting Out of Marketing Communications. You can ask us to stop sending you our newsletter or other marketing messages at any time, by following the unsubscribe link in any such email message or replying STOP to any text message you receive. If you opt out, you may still receive non-marketing communications from us as a result of your ongoing relationship with us, and we may also send you important communications about us or the Site.
Update Your Information. Please contact us here if you would like to update your contact information, for instance if your email address has changed.
Delete Your Information. If you would like us to remove your personal information from our database, please contact us here. If you ask us to delete the personal information we have about you, we will take all reasonable efforts to do so within a reasonable time frame. Please be advised that we may retain some residual information about you in our backup and archival copies of our database (e.g. our records of deletion). We may use these backups to send you important service-related communications (e.g. materials related to your registration, your purchases and/or your account) that are not promotional in nature.
California Privacy Rights. California residents have certain additional rights under the California Consumer Privacy Act and other state laws.
California Shine the Light. California residents have the right to request and receive information about the disclosure of certain of your personal information to third parties for their own marketing use, and your options with respect to such disclosures. Because we do not share your personal information with third parties for their direct marketing use, these requirements are not applicable. If you still have questions about our compliance with this requirement, please “Contact Us” as indicated below.
SUNNYD is giving a lucky fan + up to 50 of their friends the chance to win a virtual private concert with Johnny Orlando by showing how they’re making summer #SUNNYandSweet
Stamford, CT, May 10, 2021 – 2020 was a lemon of a year, which is why SUNNYD is determined to make summer ‘21 the sweetest yet for Gen Z, with an added twist. For a limited-time only this month, the boldly original beverage brand owned by Harvest Hill Beverage Company, is debuting two new flavors suited for the season with classic Lemonade and new Raspberry Lemonade. And the fun doesn’t stop there – SUNNYD has teamed up with teen music sensation, Johnny Orlando, to host its Sweetest Summer Yet TikTok Hashtag Challenge and Contest, giving fans the chance to win a private virtual concert with the singer during the SUNNY-est season of the year.
SUNNYD’s Sweetest Summer Yet TikTok Hashtag Challenge and Contest asks fans to show how they’re going to make this summer the sweetest yet using #SUNNYandSweet. Whether it is mastering a new sports skill, picking up a long put-off hobby or hanging by the pool, eligible participants are encouraged to get involved and get creative. One grand prize winner will win a private virtual concert with Johnny Orlando and up to 50 of their friends, a SUNNYD summer swag pack and summertime supply of the sunny, sweet beverage. Ten first prize winners will also win the swag pack and summertime supply of SUNNYD.
“I grew up drinking SUNNYD as a kid, which is why I’m so excited to partner with the brand to announce the new lemonade flavors and bring fans the sweetest summer yet,” said Johnny Orlando. “Everyone could use a little sweetness this year more than ever, so I’m looking forward to meeting the one lucky winner and their friends during a private virtual concert later this summer.”
A bold, refreshing take on a classic summertime staple, SUNNYD’s fan-favorite Lemonade is returning to grocery shelves for a third consecutive summer after nearly selling out in years past. Raspberry Lemonade is making its debut as a new twist on the popular tangy-but-sweet lemon sip. Both flavors are available while supplies last at retailers nationwide such as WinCo, Food Giant and Hy-Vee in 64-oz. multi-serve carafes. Like other SUNNYD flavors, Lemonade and Raspberry Lemonade are packed with 100% Vitamin C and contain only 60 calories per eight-ounce serving.
“Our limited edition summer flavors have consistently been a big hit with Gen Z, and doubling down on two lemonade options that are synonymous with summer adds a special excitement for the season,” said Ilene Bergenfeld, Chief Marketing Officer of Harvest Hill Beverage Company. “We’re excited to make a splashy return nationwide and connect even more with our Gen Z audience by having Johnny Orlando on board. With a loyal following of millions of teens, we can’t think of anyone better to help kick off the sweetest summer yet.”
Fans can participate in SUNNYD’s Sweetest Summer Yet TikTok Challenge and Contest by creating a 15 – 45 second video using the hashtags #SUNNYandSweet and #contest and following SUNNYD’s official TikTok. The SUNNYD Sweetest Summer Yet TikTok Challenge is open now and ends at 11:59 PM ET on 6/7/21. Open to legal residents of the 50 U.S./D.C. who are 13 to 22 years of age (with parent/legal guardian permission where applicable) as of the date and time of entry. Void where prohibited. Standard data fees/rates may apply. For complete Official Rules, including requirements, restrictions and prize details, visit https://sunnyd.com/ssyttrules/.
To learn more about the limited-time only flavors and find your nearest retailer, visit SUNNYD.com.
About Harvest Hill Beverage Company:
Harvest Hill Beverage Company, based in Stamford, CT, is owned by private equity firm Brynwood Partners, and acquired the SUNNYD brand from J.W. Childs in February 2016. Harvest Hill markets some of America’s most beloved beverage brands, including SUNNYD, JUICY JUICE, LITTLE HUG, and DAILY’S Cocktails. SUNNYD products are widely distributed through leading retailers in the U.S., Canada, and Mexico. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit SUNNYD.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
###
SUNNYD is giving a lucky fan + up to 50 of their friends the chance to win a virtual private concert with Johnny Orlando by showing how they’re making summer #SUNNYandSweet
Stamford, CT, May 10, 2021 – 2020 was a lemon of a year, which is why SUNNYD is determined to make summer ‘21 the sweetest yet for Gen Z, with an added twist. For a limited-time only this month, the boldly original beverage brand owned by Harvest Hill Beverage Company, is debuting two new flavors suited for the season with classic Lemonade and new Raspberry Lemonade. And the fun doesn’t stop there – SUNNYD has teamed up with teen music sensation, Johnny Orlando, to host its Sweetest Summer Yet TikTok Hashtag Challenge and Contest, giving fans the chance to win a private virtual concert with the singer during the SUNNY-est season of the year.
SUNNYD’s Sweetest Summer Yet TikTok Hashtag Challenge and Contest asks fans to show how they’re going to make this summer the sweetest yet using #SUNNYandSweet. Whether it is mastering a new sports skill, picking up a long put-off hobby or hanging by the pool, eligible participants are encouraged to get involved and get creative. One grand prize winner will win a private virtual concert with Johnny Orlando and up to 50 of their friends, a SUNNYD summer swag pack and summertime supply of the sunny, sweet beverage. Ten first prize winners will also win the swag pack and summertime supply of SUNNYD.
“I grew up drinking SUNNYD as a kid, which is why I’m so excited to partner with the brand to announce the new lemonade flavors and bring fans the sweetest summer yet,” said Johnny Orlando. “Everyone could use a little sweetness this year more than ever, so I’m looking forward to meeting the one lucky winner and their friends during a private virtual concert later this summer.”
A bold, refreshing take on a classic summertime staple, SUNNYD’s fan-favorite Lemonade is returning to grocery shelves for a third consecutive summer after nearly selling out in years past. Raspberry Lemonade is making its debut as a new twist on the popular tangy-but-sweet lemon sip. Both flavors are available while supplies last at retailers nationwide such as WinCo, Food Giant and Hy-Vee in 64-oz. multi-serve carafes. Like other SUNNYD flavors, Lemonade and Raspberry Lemonade are packed with 100% Vitamin C and contain only 60 calories per eight-ounce serving.
“Our limited edition summer flavors have consistently been a big hit with Gen Z, and doubling down on two lemonade options that are synonymous with summer adds a special excitement for the season,” said Ilene Bergenfeld, Chief Marketing Officer of Harvest Hill Beverage Company. “We’re excited to make a splashy return nationwide and connect even more with our Gen Z audience by having Johnny Orlando on board. With a loyal following of millions of teens, we can’t think of anyone better to help kick off the sweetest summer yet.”
Fans can participate in SUNNYD’s Sweetest Summer Yet TikTok Challenge and Contest by creating a 15 – 45 second video using the hashtags #SUNNYandSweet and #contest and following SUNNYD’s official TikTok. The SUNNYD Sweetest Summer Yet TikTok Challenge is open now and ends at 11:59 PM ET on 6/7/21. Open to legal residents of the 50 U.S./D.C. who are 13 to 22 years of age (with parent/legal guardian permission where applicable) as of the date and time of entry. Void where prohibited. Standard data fees/rates may apply. For complete Official Rules, including requirements, restrictions and prize details, visit https://sunnyd.com/ssyttrules/.
To learn more about the limited-time only flavors and find your nearest retailer, visit SUNNYD.com.
About Harvest Hill Beverage Company:
Harvest Hill Beverage Company, based in Stamford, CT, is owned by private equity firm Brynwood Partners, and acquired the SUNNYD brand from J.W. Childs in February 2016. Harvest Hill markets some of America’s most beloved beverage brands, including SUNNYD, JUICY JUICE, LITTLE HUG, and DAILY’S Cocktails. SUNNYD products are widely distributed through leading retailers in the U.S., Canada, and Mexico. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit SUNNYD.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
###
Survey finds that a majority of parents are planning a summer packed with fun and family memories, and Juicy Juice is launching new lower sugar flavors and a sweepstakes to inspire just that!
STAMFORD, Conn., April 28, 2021 – A new survey released today finds that parents are planning to take back summer and create new memories with their family this year. The new research from Juicy Juice, a family-favorite juice brand, indicated that 70% of families want to reclaim summer 2021 after the past year spent at home. Ambitiously, well over half of all parents (64%) plan on safely incorporating a year’s worth of activities into this summer with their family and even more (68%) plan on safely making up for time lost over the past year.
Whether staying close or safely venturing out, Juicy Juice is releasing two new juice beverages to have on-hand for summer activities, trips and everything in between. The two new flavors, Berry Lemonade and Watermelon, capture tastes of the summer season, and are made with 35% less sugar than the leading juice and contain an excellent source of Vitamin C. The new offerings will be available in 59 oz. multi-serve bottles and 6.75 oz. juice box packs to accommodate summer activities on the go.
Slide into Summer Sweepstakes
To support summer fun for those staying close to home, Juicy Juice is kicking off the Slide into Summer Sweepstakes, offering five families a chance to win a deluxe backyard playset with installation included. 200 first prize winners will receive a fruit-themed inflatable pool while 500 second prize winners will receive free Juicy Juice! Those interested in participating can look for specially-marked packages of Juicy Juice and enter their unique code for the chance to win through July 31. Enter to win and find more details at JuicyJuice.com/SlideintoSummer.
“No matter if families choose to stay close to home or safely reconnect with others, we recognize that parents are looking forward to creating new memories with their loved ones and planning safe activities to have a feel-good, fun-filled summer this year,” said Ilene Bergenfeld, Chief Marketing Officer at Harvest Hill Beverage Company. “ “To fuel excitement, Juicy Juice is helping families celebrate however they choose to spend the sunny season with the new summer-friendly flavors and the Slide into Summer sweepstakes.”
How Families Are Taking Back Summer
After the last year, it’s no surprise that seven in ten parents are devising a plan to safely take back summer with their families. To add:
Safely reconnecting with family while maintaining proper COVID-19 precautions will also stay a priority, with parents indicating the following as their favorite parts of summer:
Also according to survey respondents, time spent outside is key. Sixty-three percent of parents agreed a second spent indoors this summer is a second wasted. For families seeking inspiration, the top ranking outdoor activities for summer 2021 include simple pleasures families can do together in their own backyard, such as:
Regardless of their summer plans, 66% of parents agreed they’re going to cherish every single memory made this summer to make up for losing out on summer 2020.
For even more inspiration on creating new memories with your family this summer and to find the newest flavors in stores near you, visit JuicyJuice.com and follow Juicy Juice on Facebook, Instagram and Twitter.
Survey Methodology
The Taking Back Summer survey was conducted by OnePoll for Juicy Juice of more than 2,000 U.S. parents, including moms and dads.
About Harvest Hill Beverage Company
Part of Connecticut-based Harvest Hill Beverage Company, Juicy Juice is the leading 100 percent kids’ juice brand in the U.S.. Juicy Juice products are available in single-serve and multi-serve formats to the retail and foodservice channels. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit JuicyJuice.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Megan Miller, 347-801-2342
# # #
Survey finds that a majority of parents are planning a summer packed with fun and family memories, and Juicy Juice is launching new lower sugar flavors and a sweepstakes to inspire just that!
STAMFORD, Conn., April 28, 2021 – A new survey released today finds that parents are planning to take back summer and create new memories with their family this year. The new research from Juicy Juice, a family-favorite juice brand, indicated that 70% of families want to reclaim summer 2021 after the past year spent at home. Ambitiously, well over half of all parents (64%) plan on safely incorporating a year’s worth of activities into this summer with their family and even more (68%) plan on safely making up for time lost over the past year.
Whether staying close or safely venturing out, Juicy Juice is releasing two new juice beverages to have on-hand for summer activities, trips and everything in between. The two new flavors, Berry Lemonade and Watermelon, capture tastes of the summer season, and are made with 35% less sugar than the leading juice and contain an excellent source of Vitamin C. The new offerings will be available in 59 oz. multi-serve bottles and 6.75 oz. juice box packs to accommodate summer activities on the go.
Slide into Summer Sweepstakes
To support summer fun for those staying close to home, Juicy Juice is kicking off the Slide into Summer Sweepstakes, offering five families a chance to win a deluxe backyard playset with installation included. 200 first prize winners will receive a fruit-themed inflatable pool while 500 second prize winners will receive free Juicy Juice! Those interested in participating can look for specially-marked packages of Juicy Juice and enter their unique code for the chance to win through July 31. Enter to win and find more details at JuicyJuice.com/SlideintoSummer.
“No matter if families choose to stay close to home or safely reconnect with others, we recognize that parents are looking forward to creating new memories with their loved ones and planning safe activities to have a feel-good, fun-filled summer this year,” said Ilene Bergenfeld, Chief Marketing Officer at Harvest Hill Beverage Company. “ “To fuel excitement, Juicy Juice is helping families celebrate however they choose to spend the sunny season with the new summer-friendly flavors and the Slide into Summer sweepstakes.”
How Families Are Taking Back Summer
After the last year, it’s no surprise that seven in ten parents are devising a plan to safely take back summer with their families. To add:
Safely reconnecting with family while maintaining proper COVID-19 precautions will also stay a priority, with parents indicating the following as their favorite parts of summer:
Also according to survey respondents, time spent outside is key. Sixty-three percent of parents agreed a second spent indoors this summer is a second wasted. For families seeking inspiration, the top ranking outdoor activities for summer 2021 include simple pleasures families can do together in their own backyard, such as:
Regardless of their summer plans, 66% of parents agreed they’re going to cherish every single memory made this summer to make up for losing out on summer 2020.
For even more inspiration on creating new memories with your family this summer and to find the newest flavors in stores near you, visit JuicyJuice.com and follow Juicy Juice on Facebook, Instagram and Twitter.
Survey Methodology
The Taking Back Summer survey was conducted by OnePoll for Juicy Juice of more than 2,000 U.S. parents, including moms and dads.
About Harvest Hill Beverage Company
Part of Connecticut-based Harvest Hill Beverage Company, Juicy Juice is the leading 100 percent kids’ juice brand in the U.S.. Juicy Juice products are available in single-serve and multi-serve formats to the retail and foodservice channels. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit JuicyJuice.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Megan Miller, 347-801-2342
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The contest promotes creativity among kids and will award multiple winners the opportunity to have their art featured on Juicy Juice packaging and receive hundreds of dollars in prizing for art supplies
STAMFORD, Conn., January 12, 2021– As we enter a new year, there’s one thing that remains the same, parents will continue looking for ways to keep their kids engaged and inspired at-home. From DIY crafts to games and virtual activities, parents have tried it all and are still left seeking more. Which is why this winter, Juicy Juice, the trusted kids’ juice, is helping parents foster creativity within their little ones through the launch of the Happy Artist Contest.
To participate, parents can submit their child’s drawing of what makes them 100% happy, like a favorite activity, a beloved pet or an element of nature. Here’s how it works:
Four grand prize winners will have the chance to see their artwork featured on Juicy Juice packs and receive a $500 gift card to go towards art supplies and empowering creativity at home. An additional ten first prize winners will receive a $200 gift card to upgrade their at-home art materials. Some tips for little artists’ parents to know:
“This year more than ever, it’s important for moms and dads to have activities at their fingertips while many are continuing to spend time close to home,” said Ilene Bergenfeld, Chief Marketing Officer at Harvest Hill Beverage Company. “Taking time to reflect on what makes us 100% happy adds another layer of fun to a simple at-home activity, like drawing, and promotes kids’ creative thinking in a new, artistic way.”
Juicy Juice 100% juice has been enjoyed during family mealtime, snack time and activity time for more than 40 years. Available in a wide variety of juicy flavors from fruit punch and strawberry banana to tropical and orange tangerine, Juicy Juice 100% juice is made with no added sugar, no high fructose corn syrup and no artificial sweeteners. Each 8 oz. serving packs one cup of fruit and 100% Vitamin C, making it a great choice that moms and dads love to serve and kids love to drink.
For more inspiration and ideas for staying engaged and entertained while at home, follow Juicy Juice on Facebook, Instagram and Twitter. Learn more about beverage options for the whole family ranging from 100% juice to lower-sugar and organic at JuicyJuice.com and follow along with the Happy Artist Contest at JuicyJuice.com/HappyArtist.
About Harvest Hill Beverage Company
Part of Connecticut-based Harvest Hill Beverage Company, Juicy Juice is the leading 100 percent kids’ juice brand in the U.S.. Juicy Juice products are available in single-serve and multi-serve formats to the retail and foodservice channels. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit JuicyJuice.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Megan Miller, 347-801-2342
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The contest promotes creativity among kids and will award multiple winners the opportunity to have their art featured on Juicy Juice packaging and receive hundreds of dollars in prizing for art supplies
STAMFORD, Conn., January 12, 2021– As we enter a new year, there’s one thing that remains the same, parents will continue looking for ways to keep their kids engaged and inspired at-home. From DIY crafts to games and virtual activities, parents have tried it all and are still left seeking more. Which is why this winter, Juicy Juice, the trusted kids’ juice, is helping parents foster creativity within their little ones through the launch of the Happy Artist Contest.
To participate, parents can submit their child’s drawing of what makes them 100% happy, like a favorite activity, a beloved pet or an element of nature. Here’s how it works:
Four grand prize winners will have the chance to see their artwork featured on Juicy Juice packs and receive a $500 gift card to go towards art supplies and empowering creativity at home. An additional ten first prize winners will receive a $200 gift card to upgrade their at-home art materials. Some tips for little artists’ parents to know:
“This year more than ever, it’s important for moms and dads to have activities at their fingertips while many are continuing to spend time close to home,” said Ilene Bergenfeld, Chief Marketing Officer at Harvest Hill Beverage Company. “Taking time to reflect on what makes us 100% happy adds another layer of fun to a simple at-home activity, like drawing, and promotes kids’ creative thinking in a new, artistic way.”
Juicy Juice 100% juice has been enjoyed during family mealtime, snack time and activity time for more than 40 years. Available in a wide variety of juicy flavors from fruit punch and strawberry banana to tropical and orange tangerine, Juicy Juice 100% juice is made with no added sugar, no high fructose corn syrup and no artificial sweeteners. Each 8 oz. serving packs one cup of fruit and 100% Vitamin C, making it a great choice that moms and dads love to serve and kids love to drink.
For more inspiration and ideas for staying engaged and entertained while at home, follow Juicy Juice on Facebook, Instagram and Twitter. Learn more about beverage options for the whole family ranging from 100% juice to lower-sugar and organic at JuicyJuice.com and follow along with the Happy Artist Contest at JuicyJuice.com/HappyArtist.
About Harvest Hill Beverage Company
Part of Connecticut-based Harvest Hill Beverage Company, Juicy Juice is the leading 100 percent kids’ juice brand in the U.S.. Juicy Juice products are available in single-serve and multi-serve formats to the retail and foodservice channels. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit JuicyJuice.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
Media Contact:
Megan Miller, 347-801-2342
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